Privacy Policy

alluraDirect Vacation Rentals values your privacy and want to ensure your usage is as satisfying and safe as possible. This privacy policy sets out how Vacation Rentals uses and protects any information that you give when you use this website. Vacation Rentals is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Vacations Rentals may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

Click here for data retention and data deletion instructions

Contacting Us.

If you have any questions about this policy, please contact us at:

alluraDirect Vacation Rentals
#220 - 744 West Hastings St
Vancouver, BC
V6C 1A5

What We Collect.

We may collect the following information by voluntary submission, user profiles, promotional signups, contests and service usage.

  • Name and job title
  • Contact information including email address
  • Demographic information such as postcode, preferences and interests
  • Other information relevant to customer surveys and/or offers
  • IP addresses and device information

We also may obtain information from third party sources and combine details with data we have collected.

Automatically Collected Information

Some information concerning your use of the Services will be collected automatically as you use them, for example:

  • Internet Protocol ("IP") address used to connect your computer to the Internet;
  • Computer, device and connection information, such as browser type and version, operating system, mobile platform and unique device identifier ("UDID") and other technical identifiers;
  • Location information for location-aware Services

We collect and use this information to generate aggregate/non-identifiable information in order to further develop, provide and manage the Services.

What We Do With Gathered Information.

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional email about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail.
  • We may use the information to customise the website according to your interests.
  • We may provide your information to our third party partners for marketing or promotional purposes.
  • We will never sell your information.

Retaining and Safeguarding Personal Information

We will take steps to retain personal information for as long as necessary to fulfill the purposes for which it was collected and as permitted or required by law. We have implemented contractual and technological measures designed to help protect your personal information from unauthorized access. However, complete confidentiality and security is not possible or guaranteed. For example, internet use and communication is subject to potential interception, loss and alteration. You acknowledge and agree that Vacation Rentals, its affiliates and related companies shall not be responsible for any damages you may suffer as a result of the transmission of confidential or sensitive information in relation to the Services.

Personal Information Storage

The data that we collect from you is stored in Canada. However, non-identifiable information that we share with third parties may be stored in a location outside of Canada. By submitting your personal data, allowing us to collect your personal data or using the Services, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this policy. We also store data in local storage on your browser when using our website.

How We Use Cookies.

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

To learn more about how we use these and your choices in relation to these tracking technologies, please refer to our Cookie Policy.

Remarketing. uses 3rd party vendor re-marketing tracking cookies, including the Google Adwords tracking cookie. This means it will be possible to show ads to you across the internet, specifically on the Google Content Network (GCN). We respect your privacy and are not collecting identifiable information through the use of Google's or any other 3rd party remarketing system.

You may opt out of the DoubleClick cookie by visiting the Google advertising opt-out page

To adjust twitter re-marketing settings, please visit here.


We use analytics tools and other third party technologies, such as Google Analytics and DoubleClick Cookies, to collect non-personal information in the form of various usage and user metrics when you use our online Sites and/or Services. You may opt out of Google Analytics by visiting the Google Analytics opt-out page.

Links To Other Websites.

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling Your Personal Information.

You may choose to restrict the collection or use of your personal information in the following ways:

  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to #220 - 744 West Hastings St, Vancouver, BC, V6C 1A5.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us at as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Removing Your Personal Information.

Personal information collected for your account includes:

  • name
  • address
  • email
  • phone number
  • users may also upload a photo

You may request for the "Right to be forgotten" from alluraDirect by emailing, and we will remove all individual data within 30 days of a verified request. Doing so will permanently terminate your current and future usage of our website, services or any connected businesses we provide.

International Users.

alluraDirect sites and services may be hosted in Canada. Canada does not have the same data protection laws as the European Union, Switzerland and other regions. By providing Personal Information under this Policy, you consent to the use of your information in accordance with this Policy and the transfer of your personal details to Canada.


allurDirect regularly reviews its compliance with this Privacy Policy. Please feel free to direct any questions or concerns regarding this policy or treatment of personal details by contacting us at

Updates. Vacation Rentals may amend this Privacy Policy at any time. Please check back often for any changes. By continuing to use the Services, you accept all updates to this Privacy Policy. This version was updated on April 2018.